
The Archer
Over 80 years ago, the founder of our company, Gustav Marx, created the archer image and used it on his labels and stationary.
Gus was president of the North American Longbow Association, fabricated his own arrows, and collected books on the subject of archery, some dating from as far back as the 1700's.
We felt that as a marketing company, intent on sharpening our focus on our client's objectives, visualizing the target so to speak, we would resurrect the archer and incorporate it into our identity package.
